The BlueJay Boutique Celebrates 10 Years
In 2014, Steffany Bettin's carpenter husband, Austin transformed a vacant building which had previously housed a barbershop and clock repair service into a business to sell upcycled furniture, home decor, and some clothing, both new and previously loved. The building's name changed from Schimmer's Barbershop and Clock Service to The BlueJay Boutique, an homage to the Danbury Catholic High School Bluejays from days gone by. Steffany's talent to upcycle furniture became a bit overwhelming as she was receiving more requests than she could handle, and that portion of the store discontinued. Shoppers compensated by purchasing more clothes. Well, maybe and maybe not. The extra space from removing the furniture brought in more clothing which was fully embraced. Modications were then made to connect the store with a mini-storage unit which gave BlueJay more merchandise and storage space, and Bettin began selling even more new clothing and ended the used clothing sales. A couple years ago, the retail floor more than doubled with another addition, this time to the south side of the building, a change that gave BlueJay shoppers even more goods to browse and buy. The original store created 10 years ago can still be identified from the outside if you look at the large windows and door which angle in just as store fronts did back in the good ole days. The new addition also took on the nostalgia of the older building with the tall facade typical of buildings in the late 1800s and early 1900s. However, inside is all modern, just like the clothing and accessories offered.
"The past 10 years would not be possible without our amazing loyal customers," exclaimed Steffany. "The local ones, travelers and online customers, I truly appreciate each and every one of them. I am excited for the next chapter of The BlueJay and to see what the next 10 years brings."
The BlueJay Boutique will celebrating this milestone anniversary this Friday and Saturday with storewide savings. Customers may also sign up for a $100 gift card giveaway. On Friday from 11:00 - 1:00, KSUX radio will be broadcasting from BlueJay with our own Josie Cooper (daughter of Chris and Roger Jochims) at the store. From 4:30 until 6:30, Anthon's own Beau Wolfe (son of Brenda and Randy Wolfe) will provide live music.
Please join our own Steffany Bettin (daughter of Joann and Tim Treiber) and her staff in this celebration.